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top managers of Preston Preston Industries predicted 2014 2014 sales of 14 comma 400 14,400 units...

top managers of Preston Preston Industries predicted 2014 2014 sales of 14 comma 400 14,400 units of its product at a unit price of $ 8.50 $8.50. Actual sales for the year were 14 comma 300 14,300 units at $ 9.50 $9.50 each. Variable costs were budgeted at $ 2.60 $2.60 per​ unit, and actual variable costs were $ 2.70 $2.70 per unit. Actual fixed costs of $ 45 comma 000 $45,000 exceeded budgeted fixed costs by $ 3 comma 500 $3,500. Prepare Preston Preston​'s flexible budget performance report. What variance contributed most to the​ year's favorable​ results? What caused this​ variance?

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Expert Solution

Preston Industries
Flexible Budget Performance Report
For 2014
Actual Results Revenue & Spending Variances Flexible Budget Activity Variances Static Budget
Activity Level in Units 14,300 14,300 14,400
Sales Revenue $ 135,850 $ 14,300 F $ 121,550 $ 850 U $ 122,400
Less: Variable Costs 38,610 1,430 U 37,180 260 F 37,440
Contribution Margin 97,240 12,870 F 84,370 590 U 84,960
Less: Fixed Costs 45,000 3,500 U 41,500 0 41,500
Net Operating Income 52,240 9,370 F 42,870 590 U 43,460

The favorable Sales Price Variance contributed most to Preston's favorable results.Sales price variance is the measure of change in sales revenue as a result of variance between actual and budgeted selling price. The actual selling price of $ 9.50 per unit exceeded the budgeted selling price per unit by $ 1.00. That made a big difference.

It could be a result of one or more of the following:

  • Aggressive sales promotion campaign.
  • Decrease in number of competitors
  • Higher pricing power enjoyed by Preston Industries due to better or consistent quality.

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