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In: Operations Management

Look through your local (Piscataway, New Jersey 08854) newspaper or any direct mail marketing pieces you...

Look through your local (Piscataway, New Jersey 08854) newspaper or any direct mail marketing pieces you can locate. Choose a product or firm and note the prices for different types of products.

  • What do you think the firm’s pricing objectives and strategy are?
  • What types of pricing methods are they utilizing?

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