In: Finance
Assume Gillette Corporation will pay an annual dividend of $ 0.68 one year from now. Analysts expect this dividend to grow at 11.6 % per year thereafter until the 5th year. Thereafter, growth will level off at 1.9 % per year. According to the dividend-discount model, what is the value of a share of Gillette stock if the firm's equity cost of capital is 7.8 %?
| value of a share of Gillette stock is $15.90 | ||||
| Statement showing Current Price | ||||
| Particulars | Time | PVf 7.8% | Amount | PV | 
| Cash inflows (Dividend) | 1.00 | 0.9276 | 0.6800 | 0.63 | 
| Cash inflows (Dividend) | 2.00 | 0.8605 | 0.7589 | 0.65 | 
| Cash inflows (Dividend) | 3.00 | 0.7983 | 0.8469 | 0.68 | 
| Cash inflows (Dividend) | 4.00 | 0.7405 | 0.9452 | 0.70 | 
| Cash inflows (Dividend) | 5.00 | 0.6869 | 1.0548 | 0.72 | 
| Cash inflows (Price) | 5.00 | 0.6869 | 18.2175 | 12.51 | 
| value of a share of Gillette stock | 15.90 | |||
| P5 = D6/ke-g | ||||
| P5 = 1.0548*1.019/(7.8%-1.9%) | ||||
| P5 = 1.0748/(5.9%) | ||||
| P5 = 18.2175 | ||||