In: Operations Management
Please give answers labeled with the corresponding number/letter. Such as 1. The answer, A. The answer, B. The answer and so on. Thank you for the help!!
Chapter 5 also introduces the strategic implications of various "Industry Life-Cycles". Please address the following questions with ORIGINAL thought (not from the book... not from a classmate [current or previous] ... not from the internet... )
1. Can you give an example of a firm that benefited from being a “first mover” in their industry? ... (Briefly explain)
A. How about an example of a firm that was a "late-mover" (or perhaps even better, a "fast-follower"?) ... (Briefly explain)
B. What is an example of a product or industry in the growth stage of its life cycle? How long do you think the growth stage will last?
C. What is an industry that is in the maturity phase of the life cycle? How intense is the competition?
D. What is an example of an industry in the decline stage? What strategies are the current firms following?
E. Can you think of a firm that has completed a successful (or unsuccessful) turnaround?
Answer 1) Reliance Jio has entered in Indian telecom market from 3 years back, and they have completely changed the telecom industry sector. Reliance wants to create a Monopoly in the telecom industry and to accomplish that, they follow different steps-
1)Make an outstanding network of fiber optics cable around the country.
2)Fastest 4G network.
3)Don't people have a mobile phone to use 4G? Jio provides them with a cell phone and sim card.
4)In order to attract the customer and to do a different thing, Jio offers them an unbelievable price. That is Free calls, free texting, nearly free 4G.
Jio was the first company that introduces free calls and texting. It makes them the first mover to introduce something new for the customers. After this, other telecom companies also introduces the free call service.
Answer A) The last mover-Nokia
Nokia had a very bad past and was able to stand in the mobile industry with ios and android. The managers Didi not focus on producing a better product than ios. They were inferior in technology in front of ios.
Instead of allocating resources to the achievements of long term goals such as developing a new operating system, Nokia management decided to develop new phone devices for short term demand.
But now Nokia has entered the market with android facility and it is improving day by day. Nokia is launching its new model of Android phones back to back. With low price and built quality. For instance, Nokia 5.1 was a successor to Nokia was launched in 2018.
Though Nokia is a last mover in the android smartphone ecosystem it can still be a fast mover.
Answer B)Growth stage of One plus
When one plus first launch, its main target market was the US and Europe. One plus has joined India in 2014 and now it is at his growth stage in the Indian market. Since then India is largest market, accounting for 33% or $466 million of the total company's total revenue of $1.4 billion in 2017. The growth stage last until and unless product reaches its peak in the market penetration.
Answer c)Maturity stage-Oyo Indian company
As Oyo is in its first stage in the US, But they are in its maturity stage in India. Oyo being a 6-year-old company has dominated the hotel industry of the Indian market. And now their plan is to invest $200 million in India. Oyo's main competitors are Fab hotel, Treebo.
Answer d)Decline stage-Yahoo
One of the largest internet companies, yahoo slowly decline in its 2000s and in 2017 Verizon communication acquired most of yahoo's internet business for $4.48 billion, excluding its stakes in Alibaba Group and Yahoo! The current happening of yahoo is Verizon's 2017 acquisition totally shook up yahoo's business model and turned the company away from the Asian market. Yahoo business stake Alibaba initiated by former CEO Marissa Mayer had been keeping yahoo alive through most of its digression.
Answer e) Cadbury has successfully completed its turnaround in the product life cycle.