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In: Operations Management

Fundamentals Of Destination Management And Marketing

Fundamentals Of Destination Management And Marketing

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The fundamental of destination management go to provide better services for the customers and it is a long term view for competitive advantages by some fundamental activities such as

1. resources representation sources of comparative advantage by all the assets destination possesses and are available to destination firms in order to utilize them in a specific economic activity. These resources as man-made as resources that made by man and natural resources as naturally present as flour and fauna

2. effective destination management

Which create by Effective destination management requires to develop, managing and promoting a destination over a time period which helps to identify the roles and responsibilities of different stakeholders and setting plan and resources.

3. The promotion which helps to advertise the destination business that can be achieved by hosting a blogger trip, creating social media presence, utilising online banking and payment, programs and this strategy will helpful jn spreading the unique story of a particular destination.

4. Solimar assists

Which provide a strategic approach to linking these sometimes very separate entities for the better management of a destination.


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