Supply chain
management is the third marketing process. It is very
important in any business activities. Supply chain management
includes the management of the flow of all information, products,
materials and funds from the manufacture to the supplier, then to
the wholesaler, retailer and finally to the customers to meet the
customers’ demand.
Hence connecting the suppliers, manufacturers, distributors and
customers with the help of information system such as supply chain
management software which helps in increase productivity, provide
overall satisfactions, create good relation and minimize the cost
is referred as supply chain management.
Supply chain management (SCM) is the managing the flow of goods
and services. In the globalization era, SCM is giving attention to
global systems of suppliers relationship and expanding supply chain
globally. This is done to increase the competitive advantage,
adding value, and reducing costs through global sourcing.
The goals of supply chain management include: -
- The inventories should be produced and distributed in the right
quantities
- The inventories should be distributed to the right
location
- The inventories should be distributed at the right time.
- Maintaining long term relationships with the suppliers.
- To minimize the total cost
- To fulfill customer service requirements.
The three major technologies that support supply chain
management include:-
- Electronic data
interchange (EDI) - This is the type of communication
where the documents are transferred electronically between business
partners.
- Extranets -
It is network that connect business partners over the internet.
Through this, they have access to certain parts of the corporate
intranets of each other.
- Corporate
portals - The business activities that involve transaction
between single buyer and multiple suppliers and single supplier and
multiple buyers are automated using corporate portals.
The critical components of the supply chain mangement are: -
- Strategic purchasing - Strategic purchasing is
nothing but the process by which the strategies are planned,
implemented, evaluated and controlled and focus on managing the
purchase decisions based on the activities involved in purchasing
function. These activities of purchasing functions focus on the
opportunities that will help the organization to achieve its
long-term business goals. This process focus on improving the
quality by making the interaction process between customer and
supplier effective.
- Supply management - This focus on delivering
the product or service to the customers. This is achieved by
selecting suppliers so that they can minimize the cost and improve
the quality of the products/ services they are delivering to the
customers.
- Logistics integration - This can be done both
internally and externally so that the products or services can be
distributed to the customers.
- Supply network coordination - This focus on
maintaining coordination among procurement, production and
distribution so that various supply chain problems can be minimized
or eliminated.
The four R's in supply chain management are: -
- Responsiveness - This refers
to the ability of the supply chain to change logistics and
activities associated with supply chain management quickly.
- Reliability
- This refers to the ability to execute activities consistently and
maintain the performance as per the set standard.
- Resilience
- This refers to the ability to deal with uncertainty and
disruptions in the supply chain.
- Relationship - This refers to
the ability to maintain trust between customers and suppliers in
the supply chain.