Question

In: Operations Management

Consider how six sigma might be applied to improving the sales force?

Consider how six sigma might be applied to improving the sales force?

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Expert Solution

Sales force automation is very essential for any organisation to increase their overall productivity. By using different softwares to automate different events in the organisational structure. This specific term includes automation of inventory ,management, information sharing as well as monitoring and control of the organisation. Bike specifically dragging the orders and forecasting probabilities which could be beneficial for the organisation as well as employee performance evaluation is also done in the sales force automation.
For increasing the overall the sales of the automobile company, implementation of the sales force automation as well as marketing automation is very essential. By implementing automation studies regarding customer development as well as relationship development into the organisation, overall profitability could be very widely increased. With the help of proper automating tools, better customer relationship could be developed. Implementation of different offer programs as well as observing the behaviour of a customer towards a vehicle as well as his behaviour towards the organisation is also and major benefit of implementing sales force automation into the organisation. Implementation also increases the level of care being provided to the customers.
Customer relationship management is also an essential part of sales force automation with which continuous effort are made to influence the customer to come to a buying decision for a car. Facebook automation also helps in maintaining and evaluating the employee performance and mitigating the issues regarding the specific performance inside the store.
Implementation of the customer improvement program by using different tools in the sales force automation would be very beneficial for the store as it provides direct contact with the customer. Storing customer information electronically while they visit the store and creating a proper brand identity by setting up advertisements as well as promotional strategies would be very beneficial for the organisation as it would move towards better productivity by implementation of the sales force as well as marketing automation.

Six Sigma can we apply to the sales force automation by reducing gaps between different events occurring in the implementation of the Salesforce. Which type of approach would help the organisation to maintain better efficiency of the system as well as it would also provide gapless events which increases the overall efficiency of the automation system which could be very beneficial for the organisation to increase the overall profit and to improve the productivity.


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