Question

1. a) According to some psychologists, perception and memory should not be distinguished. Based on what you have learned in this chapter (Chapter: Cognitive Psychology), can you argue in favor of this view?

b) How can Treisman's attenuation model of attention be considered a revision of Broadbent's filter model, based on the cocktail party effect?

c) How does perception relate to action in Gibson's ecological approach?

d) Why does Loftus criticize psychoanalysis?

e) How can the availability heuristic and the representativeness heuristic account for prejudice? How can we avoid being victims of these heuristics?

Please answer each of the part of above question and quality matters a lot. Please write professionally and don't plagiarise from anywhere. Please write the answer to the point and on your own only as precisely; the point here is answering each part of the question not just elaborating on each question. Basically, answer the question straight away rather than writing a whole big paper on each question.

Answer 1

1. a) Yes, to some extent this hold true. Logic behind it is that both perception and memory are processes of cognitive system. Perception is the way we look at some phenomenon and our viewpoint of it and memory is in the form of information / data that is stored in our cognition. Both are interlinked with each other, what we think and what we make out of it, we discuss and then act.

b.Triesman's attenuation model is the revised version of Broadbents filter model. Because attenuation model is based on selective attention and according to Broadbent humans have the tendency to filter out things that are not important to them and pay attention to the ones that seeks their attention. Also, in cocktail party phenomenon when someone shouted the name of the person, his selective attention went on looking for the person who called inspite of loud music in the party. The person recognised his name called out in the public.

c. According to Gibson's ecological approach there are two important principles , one that there is an animal environment system in which animal lives . They have their own place and a setting which is important to see the perception from the individual level. Second, the guiding activity , Gibson lay emphasis on the importance of an environment a setting which is critical to understand the perception. In the environment , they get the guiding steps to act and form a perception.

d. Loftus had a different approach she believed psychotherapist have the ability to make the patients believe into false memories but her theory had evidrnce that built a difference between people who thought that they were on verge of recovery old memories and the practioners who had something else planned.

e. Availablity heuristic are the mental shortcuts that entails how easily one can bring thoughts in their mind and representative heuristic are the categories on the basis of which mind compares the information and make a decision. They both account to prejudice because the information bwas already there and mind use it as a shortcut to compare and conclude.

We can avoid being victims of the heuristics if we stop using the shortcuts and do a little more research, write our points good or bad on a piece of paper and take a decision basis that.