Question

For AT&T: What is your organizations principal business-level strategy: low cost or differentiation? How successfully is the organization pursuing this strategy? In what ways does it need to improve its core competences to improve its competitive position?

Answer 1

The organization which has been taken into consideration for this answer is AT&T. This organization is based in America and it is a conglomerate organization.

This organization has adopted a differentiation business strategy and this strategy is considered to be the principal strategy of the organization.

The main objective of the initiation of this strategy is to gain a competitive advantage. The organization has focused on collaborating with Apple to sell the products of Apple. This has been done by AT&T to align the differentiation strategy with its operation.

In today's business world it can be seen that competition in each and every sector is increasing at an alarming rate. This is the reason AT&T has to adopt strategies that can help the organization to increase the competency of the operation and also help the organization to gain a competitive advantage. Innovation in the operation within the organization is of utmost importance to improve the core competency of the organization. Experts within the organization should focus on the unique capabilities of research in the organization. This can increase the efficiency of the business organization and increase the performance of the employees within the organization.