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In: Accounting

What is meant by the case study approach to learning business?

What is meant by the case study approach to learning business?

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Case study approach:

Case studies may involve both qualitative and quantitative research methods. Another suggestion is that case study should be defined as a research strategy, an empirical inquiry that investigates a phenomenon within its real-life context. ... Casestudies in research may be mistaken for the case method used in teaching.

A case study is a research method involving an up-close, in-depth, and detailed examination of a subject of study (the case), as well as its related contextual conditions.

Case studies can be produced by following a formal research method. These case studies are likely to appear in formal research venues, as journals and professional conferences, rather than popular works. The resulting body of 'case study research' has long had a prominent place in many disciplines and professions, ranging from psychology, anthropology, sociology, and political science to education, clinical science, social work, and administrative science.

its help in:

  1. Problem solving
  2. Analytical tools, quantitative and/or qualitative, depending on the case
  3. Decision making in complex situations
  4. Coping with ambiguities

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