Question

Construct a critique of the following including at least 1 strength and 1 weakness of the proposed new strategy.

CVS is a very successful company that has been one of the leading publicity owned companies in the US. There headquarters is based out of Woonsocket, R.I. A company that has over 290, 000 employees that help to ensure the success of the company everyday. CVS aims to be a leading company that will provide the testing that is needed globally for the corona virus by allowing drive in testing. By providing testing to those that may not be able to get it regularly they will be able to save more individuals. This company always go up and beyond for their customers they provide services that are able to be affordable for the purchase of their medications. I use them on a regular basics when I need a prescription refills they are very professional and they never disappoint. The company should do a review of how their profit is doing every five years so that they can get a idea of new methods or ideas that can be introduced.

Where i currently work at we have a Suggestion box that my Director always check to get an idea of what the customers will like to see change or use it as way that they can show their employees that they are appreciated by appointing an employee of the month by doing so that may drive the employees that may not feel appreciated to see that the company that they give all they time that they could be spending with their families especially on holidays. I also feel that the company should come up with in store events that would draw the attention to customers that may not be a regular customer. When i was in the Navy there were times that I really regretted signing up because I felt like my command didn't appreciate me so i was ready to get out, then i met a manager that appreciated his employees and would constantly tell us without us he wouldn't be anything.

Answer 1

Company like CVS which is leading health retail company in the world and employs over thounsands of employees and serve millions of customers. It is definitely good strategy to focus on customer satisfaction by allowing drive in testing to save people and provide affordable service to customers and in store events will help the company to recognize and appreciate efforts of thier employees.

The strong point of the proposed strategy is that CVS will be able to increase its customer base as more customers will have more attention to store so they will be curious and avail its services. Employee turnover will be less as employees will feel appreciated as they are awarded and valued by director of the company.

The weak point which could arise in this strategy is that CVS may suffer increase in cost of business because of drive in testing, hiring professional employees to improve customer service and held in store events etc add all indirect cost to business.

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