In: Accounting
Worley Company buys surgical supplies from a variety of manufacturers and then resells and delivers these supplies to hundreds of hospitals. Worley sets its prices for all hospitals by marking up its cost of goods sold to those hospitals by 9%. For example, if a hospital buys supplies from Worley that had cost Worley $100 to buy from manufacturers, Worley would charge the hospital $109 to purchase these supplies. |
For years, Worley believed that the 9% markup covered its selling and administrative expenses and provided a reasonable profit. However, in the face of declining profits Worley decided to implement an activity-based costing system to help improve its understanding of customer profitability. The company broke its selling and administrative expenses into five activities as shown below: |
Activity Cost Pool (Activity Measure) | Total Cost | Total Activity | |||
Customer deliveries (Number of deliveries) | $ | 360,000 | 4,000 | deliveries | |
Manual order processing (Number of manual orders) | 648,000 | 9,000 | orders | ||
Electronic order processing (Number of electronic orders) | 338,000 | 13,000 | orders | ||
Line item picking (Number of line items picked) | 594,000 | 440,000 | line items | ||
Other organization-sustaining costs (None) | 650,000 | ||||
Total selling and administrative expenses | $ | 2,590,000 | |||
Worley gathered the data below for two of the many hospitals that it serves—University and Memorial (both hospitals purchased a total quantity of medical supplies that had cost Worley $30,000 to buy from its manufacturers): |
Activity |
||
Activity Measure | University | Memorial |
Number of deliveries | 13 | 25 |
Number of manual orders | 0 | 45 |
Number of electronic orders | 18 | 0 |
Number of line items picked | 130 | 290 |
Required: | |
1. |
Compute the total revenue that Worley would receive from University and Memorial. |
2. |
Compute the activity rate for each activity cost pool. (Round your answers to 2 decimal places.) |
3. |
Compute the total activity costs that would be assigned to University and Memorial. (Round your intermediate calculations and final answers to 2 decimal places.) |
4. |
Compute Worley’s customer margin for University and Memorial. (Hint: Do not overlook the $30,000 cost of goods sold that Worley incurred serving each hospital.) (Loss amount should be indicated with a minus sign. Round your intermediate calculations and final answers to 2 decimal places.) |
Answer:
1.
Compute the total revenue that Worley would receive from University and Memorial
Total Revenue | |
University | 32,700 |
Memorial | 32,700 |
2.
Compute the activity rate for each activity cost pool
Activity Rates | ||
Custom deliveries | 90.00 | per deliveries |
Manual order processing | 72.00 | orders |
Electronic order processing | 26.00 | orders |
Line item picking | 1.35 | line items |
3.
Compute the total activity costs that would be assigned to University and Memorial.
Total Activity Costs | |
University | 1,813.50 |
Memorial | 5,881.50 |
4.
Compute Worley’s customer margin for University and Memorial.
Customer Margin | |
University | 886.50 |
Memorial | -3,181.50 |
Calculation:
1.
Here we need to compute the total revenue that Worley would receive from University and Memorial.
For that we need to take the cost of goods sold to the hospital and then multiply with the Mark up percentage to get the Mark up in dollars.
Then we need to add the Mark up in dollars with the Cost of goods sold to the hospital
University | Memorial | |
Cost of goods sold to the hospital (a) | 30,000 | 30,000 |
Mark up percentage | 9% | 9% |
Mark up in dollars (b) | 2,700 | 2,700 |
Revenue received from hospitals (a) + (b) | 32,700 | 32,700 |
2.
Here we need to compute the activity rate for each activity cost pool.
For that we need to divide the estimated overhead cost with the expected activity.
The calculation is done below:
Activity Cost Pool |
(a) Estimated Overhead cost |
(b) Expected Activity |
(c) = (a)/(b) Activity Rates |
|
Customer deliveries |
360,000 |
4,000 |
90 |
per deliveries |
Manual order processing |
648,000 |
9,000 |
72 |
orders |
Electronic order processing |
338,000 |
13,000 |
26 |
orders |
Line item picking |
594,000 |
440,000 |
1.35 |
line items |
3.
Here we need to compute the total activity costs that would be assigned to University and Memorial.
For that first we need to take the estimated Overhead cost and then multiply with the expected activity to get the Activity Rates.
University:
(a) Estimated Overhead cost |
(b) Expected Activity |
(c) = (a) x (b) ABC Cost |
||
90.00 | per deliveries | 13 | deliveries | 1,170 |
72.00 | orders | 0 | orders | - |
26.00 | orders | 18 | orders | 468 |
1.35 | line items | 130 | line items | 176 |
Total Activity Costs = 1,170 + 0 + 468 + 176 = 1,814
Memorial:
Activity Cost Pool | (a) Estimated Overhead cost | (b) Expected Activity | (c) ABC Cost | ||
Customer deliveries | 90.00 | per deliveries | 25 | deliveries | 2,250 |
Manual order processing | 72.00 | orders | 45 | orders | 3,240 |
Electronic order processing | 26.00 | orders | 0 | orders | - |
Line item picking | 1.35 | line items | 290 | line items | 392 |
Total Activity Costs = 2,250 + 3,240 + 0 + 392 = 5,882
4.
Here we need to compute Worley’s customer margin for University and Memorial.
For that first we need to deduct the cost of goods sold from the sales to get the Gross margin.
Then we need to deduct the activity costs calculated to get the Customer margin.
University | Memorial | |
Sales | 32,700 | 32,700 |
Cost of goods sold | 30,000 | 30,000 |
Gross Magin | 2,700 | 2,700 |
Custom deliveries | 1,170 | 2,250 |
Manual order processing | - | 3,240 |
Electronic order processing | 468 | - |
Line item picking | 176 | 392 |
Total activity costs | 1,814 | 5,882 |
Customer margin | 887 | (3,182) |