In: Finance
The important benefit of the cah flow valuation analysis in case of merger and acquisition is the fact that a cash flow analysis helps you understand the business drivers of the target. The management is forced to think and rethink about the future, take view today about its performance in future, mull over what will lead to a good performance or a bad performance. A cash flow analysis tells the acquirer today itself, whether the acquisition will turn out to be accretive or not, and if yes, how sooner or later.
One cpncern about the cash flow analysis is the inability to make a realistic projection beyond two three years. Most of the M&A transaction fail to acheve the numbers shown in the boardroom presentation even though theyare prepared by the best in calss investment bankers.
Example from real life: America Online and Time Warner
This is therefore an excellent example demonstrating one concern of cash flow analysis.