Question

In: Operations Management

Search the Internet for two pieces of news that relate to the same company. The first...

Search the Internet for two pieces of news that relate to the same company. The first should relate to the company’s internal environment and the second to the company’s external environment.

Create a post with links to the two news articles and provide your informed opinion on how both news items might affect the company’s marketing decisions

Solutions

Expert Solution

Analysing the news related to external environment of Apple
Apple would aggressively market in countries like India to tap the potential market. The apple would invest heavily in marketing products like apple watch, iPad and Apple car. As the potential customers are getting more health conscious Apple has developed product in order to track health. All these factors will play a great role in modifying the existing marketing strategy of the Apple. Analysing the news related to internal environment of Apple
The Apple employees greatly identify themselves with the company and contribute significantly to the growth and profit of the organisation. According to the article Apple cares more about its brand image and encourage employees to think creatively and out of the box. the culture in the apple is top down and strict management rules apply to the employees.

Links
https://www.google.co.in/search?q=news+related+to+apples+internal+environment&oq=news+related+to+apples+internal+environment&aqs=chrome..69i57.14615j0j7&client=ms-android-xiaomi&sourceid=chrome-mobile&ie=UTF-8

http://www.bbc.com/news/technology-36149481

keosha answered 2 years ago
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