In: Statistics and Probability
A banking executive studying the role of trust in creating customer advocates has determined that
44 %44%
of banking customers have complete trust,
45 %45%
of banking customers have moderate trust, and
11 %11%
have minimal or no trust in their primary financial institution. Of the banking customers that have complete trust,
68 %68%
are very likely to recommend their primary financial institution; of the banking customers that have moderate trust,
22 %22%
are very likely to recommend their primary financial institution; and of the banking customers that have minimal or no trust,
4 %4%
are very likely to recommend their primary financial institution. Complete parts (a) and (b) below.
a. Compute the probability that if a customer indicates he or she is very likely to recommend his or her primary financial institution, the banking customer also has complete trust.