A company is considering creating and selling a new type of cookies. Start your paper by...

A company is considering creating and selling a new type of cookies. Start your paper by composing some hypothetical, brief details that summarize what the organization is, what it does, and the product they may launch. Then, create a report explaining the research process that should be used by the company to make this decision. Your report should answer the following questions:

What is the research question?

What is the proposed research?

How would you design the research project?

What data would you collect and how would you prepare that data?

How would you analyze and interpret the data?

How would you report the results?

Solutions

Expert Solution

X Limited is an organization involves in creating and selling of different food items. The company is mainly in the business of fast food production and selling. The management continuously looks to introduce new products in the market to attract customers. The company currently plans to create a new type of cookies that would be delicious as well as healthy for the people. The management has undertaken a research to find out the market situation and the customers’ expectation as far as the taste in cookies are concerned. Along with that the research will also focus on the profitability of the cookies in the future, i.e. whether the company would be able to make profit from the sale of cookies in the market. Thus, the main questions that the management is looking to get answers from the research are as following:

The taste and preference of the customers’ in cookies.
Whether the market currently supplies such cookies to the customers?
The expected demand in the market for such cookies.
The expected production costs of such cookies.
The expected financial outcome from sale of such cookies.
Whether the company would be able to make profit from sale of such cookies in the market?

The proposed research shall be designed in such a way to find answers to the all of the above questions and queries. The management will use both qualitative and quantitative data and analyse these to find the correct answers to the above questions. The research after completion would allow the management to take correct decision as to how to go about creating and selling the proposed cookies. The data shall be collected by using survey and by conducting interviews. The financial data, i.e. the expected investment to make the cookies and the probable amount of revenue to be generated from the sale of cookies would be complied from the market after a thorough survey of the market. Both analytical and substantive methods shall be used to analyse the data and to make assertion form these data. Based on the results of the analytical and substantive technique on the probable market of the cookies the final decision shall be taken on production and sale of such cookies. The results along with observation shall be provided to the executive management for taking the final decision on the production and sale of cookies.

ekkarill92 answered 1 year ago

Next > < Previous

Related Solutions

Your firmMoms cookies is considering the purchase of a new cookie oven. The original cost of...

Your firmMoms cookies is considering the purchase of a new cookie oven. The original cost of the old oven was $35000;it is now 5 years old and it has a current market value of $15000. The old oven is being depreciated over a 10 year life toward a zero estimated salvage value on a strait line basis resulting in a current book value of !17500 and an annual depreciation expense of 3500. The old oven can be used for six...

Please write here, not on the paper, Thank you! Your company is considering opening a new...

Please write here, not on the paper, Thank you! Your company is considering opening a new factory in Latin America. As such the strategic management division is in the process of evaluating the specific locations for such an operation. The pool of candidate countries has been narrowed to (1) Columbia (2) Panama and (3) Paraguay. By using Country Insights, a resource provided by globalEdge, prepare a short report comparing the risks of conducting business in these countries. Based on this...

Your firm is interested in selling a new type of headphone. The machinery to build these...

Your firm is interested in selling a new type of headphone. The machinery to build these headphones costs $300,000 (at year 0) and will be used for 10 years. At the end of these 10 years, the machine is worth nothing. The price of these headphones is $175 and the cost to produce each pair is $45. There are annual (years 1 through 10) fixed costs of $320,000 to produce the headphones. You will depreciate the machine using straightline depreciation....

ABC company are considering to makes a new product, which is a new paper bottle. Now,...

ABC company are considering to makes a new product, which is a new paper bottle. Now, we have following standards: 427 million bottles produced and $5.52 per 1,000 ozs of paper. They expected to cost $181144 in paper. Hoever, they realize that the company actually produced 505 million cans and used 36 million ozs of paper at the end of the year, and Paper cost the firm $247901. 1. Find Actual Usage of input per unit of output (Ua=? oz...

Martin Company is considering the introduction of a new product. To determine a selling price, the...

Martin Company is considering the introduction of a new product. To determine a selling price, the company has gathered the following information: Number of units to be produced and sold each year 19,000 Unit product cost $ 50 Projected annual selling and administrative expenses $ 72,000 Estimated investment required by the company $ 340,000 Desired return on investment (ROI) 19 % The company uses the absorption costing approach to cost-plus pricing. Required: 1. Compute the markup required to achieve the...

Q 1. If you start a new company selling electronic bikes in Dubai, how will you...

Q 1. If you start a new company selling electronic bikes in Dubai, how will you adopt the Relationship Marketing based on your analysis of product and production marketing orientations? Q 2. Explain any 3 strengths and 3 weaknesses of differentiation strategy that could be adopted by any Service Organization in the UAE market. Q 3. ETIHAD Airlines is planning to launch a new airlines for female passengers only. Elaborate how you will analyze the Demographic Environment to assess the...

Dunder Mifflin Paper Company is considering purchasing a new stamping machine that costs $450,000. This new...

Dunder Mifflin Paper Company is considering purchasing a new stamping machine that costs $450,000. This new machine will produce cash inflows of $150,000 each year at the end of years 1 through 5, then at the end of year 7 there will be a cash outflow of $200,000 The company has a weighted average cost of capital of 14 percent (use this as the reinvestment rate). What is the MIRR of the investment?

Mom’s Cookies, Inc., is considering the purchase of a new cookie oven. The original cost of...

Mom’s Cookies, Inc., is considering the purchase of a new cookie oven. The original cost of the old oven was $35,000; it is now five years old, and it has a current market value of $15,000.00. The old oven is being depreciated over a 10-year life toward a zero estimated salvage value on a straight-line basis, resulting in a current book value of $17,500 and an annual depreciation expense of $3,500. The old oven can be used for six more...

Mom’s Cookies, Inc., is considering the purchase of a new cookie oven. The original cost of...

Mom’s Cookies, Inc., is considering the purchase of a new cookie oven. The original cost of the old oven was $47,000; it is now five years old, and it has a current market value of $22,000. The old oven is being depreciated over a 10-year life toward a zero estimated salvage value on a straight-line basis, resulting in a current book value of $23,500 and an annual depreciation expense of $4,700. The old oven can be used for six more...

Mom’s Cookies, Inc., is considering the purchase of a new cookie oven. The original cost of...

Mom’s Cookies, Inc., is considering the purchase of a new cookie oven. The original cost of the old oven was $38,000; it is now five years old, and it has a current market value of $16,500. The old oven is being depreciated over a 10-year life toward a zero estimated salvage value on a straight-line basis, resulting in a current book value of $19,000 and an annual depreciation expense of $3,800. The old oven can be used for six more...

Subjects