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In: Accounting

"Marketing is important for business to achieve its sales Targets and expand. Whilst ethics is always...

"Marketing is important for business to achieve its sales Targets and expand. Whilst ethics is always a consideration, at the end of the day, if we don't make money, we won't have a business."

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Customers may want to try your products or services and this will trigger a purchase decision.
When customers are happy about your products or services, they become your brand ambassadors without your knowledge. They will spread the word and your sales will start to increase.Every marketer understands the need for targeting the right audience. However, you must have the right content to share with such an audience. Your marketing strategies can help you establish what business messaging will convince the target audienceEvery marketer understands the need for disrupting a potential consumer’s opinion about other products. But don’t make a mistake of taking this chance for grantedAs your marketing strategies generate more customers and revenue opportunities, you’ll begin having options. Having options is comparable to having a nice war chest.
Engaging customers is different from pushing your offers. Engaging involves furnishing your customers with relevant information about your products and your business as well. It’s all about creating fresh content. By engaging your customers, marketing gives them a sense of belonging. A majority of marketing activities are geared towards building the brand equity of the company. Segmentation helps the business meet the needs of its customers hence gaining their trust. The product team ensures the business delivers what’s promised at the right time. This makes the customers brand loyal.There’s stiff competition in the market and you need to be a constant voice to convince the customers. Inform your customers of discounts and other competitive tricks you intend to use.

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