In: Accounting
Klyne Corporation manufactures pharmaceutical products that are sold through a network of sales agents. The agents are paid a commission of 24% of sales. The income statement for the year ending December 31, 2017, is as follows: |
KLYNE CORPORATION |
|||||
Sales | $ | 29,000,000 | |||
Cost of goods sold | |||||
Variable | $ | 14,790,000 | |||
Fixed | 2,876,000 | 17,666,000 | |||
Gross margin | 11,334,000 | ||||
Selling and marketing expenses | |||||
Commissions | 6,960,000 | ||||
Fixed costs | 3,270,000 | 10,230,000 | |||
Operating income | $ | 1,104,000 | |||
Klyne is considering hiring its own sales staff to replace the network of agents. Klyne will pay its salespeople a commission of 12% and incur fixed costs of $2,086,000. |
Required: |
1. | Calculate Klyne Corporation’s break-even point in sales dollars for the year 2017. (Round your answer to 2 decimal places.) |
2. | Calculate Klyne Corporation’s break-even point in sales dollars for the year 2017 if the company had hired its own sales force to replace the network of agents. (Round your answer to 2 decimal places.) |
3. | Calculate the degree of operating leverage at sales of $29,000,000, considering (a) Klyne uses sales agents and (b) Klyne employs its own staff. Describe the advantages and disadvantages of each alternative. (Round your answers to 2 decimal places.) |
4. | If Klyne increases the commission paid to its sales staff to 10%, keeping all other costs the same, how much revenue (in dollars) would Klyne have to generate to earn the same operating income it did in 2017? (Round your answer to 2 decimal places.) |
Using sales agent | Using own sales force | |||
Revenue | 29000000 | 29000000 | ||
Variable costs | ||||
Cost of goods sold - variable | 14790000 | 14790000 | ||
Marketing commissions |
6960000 (29000000*24%) |
21750000 |
3480000 (29000000*12%) |
18270000 |
Contribution margin | 7250000 | 10730000 | ||
Fixed costs | ||||
Cost of goods sold - fixed | 2876000 |
2876000 |
||
Marketing - fixed | 3270000 | 6146000 |
5356000 (3270000+2086000) |
8232000 |
Operating income | 1104000 | 2498000 | ||
Contribution margin ratio (contribution margin /revenue) |
25% (7250000/29000000) |
37% (10730000/29000000) |
Part 1
Breakeven point dollar sales = fixed costs/contribution margin ratio = 6146000/25% = 24584000
Part 2
Breakeven point in dollar sales = fixed costs / contribution margin ratio = 8232000/29% = 28386206.90
Part 3 (a)
Degree of operating leverage = contribution margin / operating income = 7250000/1104000 = 6.57
Part 3 (b)
Degree of operating leverage = contribution margin / operating income = 10730000/2498000 = 4.30
Advantages and disadvantages :
Thecalculations indicate that at sales of $29,000,000, a percentage change in sales and contribution margin will result in 6.57 times that percentage change in operating income if Klyne continues to use sales agents and 4.30 times that percentage change in operatingincome if Kline employs its own sales staff. The higher contribution margin per dollar ofsales and higher fixed costs fails to give Kyle more operating leverage, that is, greater benefits(increases in operating income) if revenues increase but greater risks (decreases in operatingincome) if revenues decrease. Kline also needs to consider the skill levels and incentives under the two alternatives. Sales agents have more incentive compensation and, hence, may bemore motivated to increase sales. On the other hand, Klyne’s own sales force may be more knowledgeable and skilled in selling the company’s products. That is, the sales volume itself willbe affected by who sells and by the nature of the compensation plan.
Part 4
Operating income = R - variable manufacturing costs - fixed manufacturing costs - variable marketing costs - fixed marketing costs
2498000 = R-0.51R-2876000-0.22R-5356000
0.27R = 10730000
R = 39740740.70