information and promotion flow is to get customer interested in buying the service. Explain how a...

information and promotion flow is to get customer interested in buying the service.

Explain how a website can be used for Service Information and promotion delivery

Expert Solution

Answer 1) Websites nowadays are designed to enhance the customer experience and make it easy for the customers to get the product/service or search the information they want in an effective, clean and easy manner. For this companies include so many customers touch points on websites so that customer can easily get what they want. This is what we call as information flow, and when companies promote their products, review of customers, advertisement of products on website in promotion flow. Companies pay high amount of money to designers to enhance their website. So let’s discuss how service Information and promotion delivery will help in enhancing the customers experience in buying the services:

1) Service Information: Information flow is a system in which information moves from one channel member to the other and in case of online website information flow companies can is use this as telling about the information about the product, knowledge about the product, details about the product, feedback suggestion system. Along with this online chat box can be included in the website as well. All these will help in enhancing the information flow for the website and it will also help customer.

2) Promotion delivery: Promotion flow is referred as flow of product specific communication in form of sales promotion, advertising, personal selling and public relations. So how this can be done online with the help of customers review on the website, customers referring the product or sharing the product to their friends, live video review of customers speaking about the product, rating shown of the product, advertisement video of the product, offers and discount visible on the website.

By implementing all these parameters service information and promotional delivery can be done to the customers and this will enhance their service buying.

keosha answered 1 year ago

Chapter 14 discusses the roles of personal selling and customer service within the Promotion element of...

Chapter 14 discusses the roles of personal selling and customer service within the Promotion element of the marketing mix. For this assignment, in 200+ words, explain the symbiotic (close) relationship between personal selling and customer service in delivering an optimized customer experience. Focus on how these functions have evolved in recent years to place more emphasis on long-term customer relationships as opposed to singular transactions.

The manager of the customer service division of a major consumer electronics company is interested in...

The manager of the customer service division of a major consumer electronics company is interested in determining whether the customers who have purchased a Blu-ray player made by the company over the past 12 months are satisfied with their products. What is the population of interest? A. all the customers who have ever bought a Blu-ray player made by the company B. all the customers who have bought a Blu-ray player made by the company and brought it in for...

How is customer service and employee empowerment intertwined? Consider what customer service is as well as...

How is customer service and employee empowerment intertwined? Consider what customer service is as well as employee empowerment. I need an example of a company that does both well?

Innovative customer management what are some of the elements of customers service ? Explain how they...

Innovative customer management what are some of the elements of customers service ? Explain how they are measured .Looking at innovation and modernization needs of retail managers,how do customer expectations influence customer satisfaction? Explain how a commitment to customer success is the highest level of customer management.

Describe the term service intangibility. Explain the possible effects of intangibility on service buying behavior and...

Describe the term service intangibility. Explain the possible effects of intangibility on service buying behavior and discuss possible strategies of overcoming intangibility using services 7Ps. Support your answer with illustrative examples.

2. Draw the circular flow complete with all leakages and injections. Explain how the leakages get...

2. Draw the circular flow complete with all leakages and injections. Explain how the leakages get injected back into the economy.

Draw the circular flow complete with all leakages and injections. Explain how the leakages get injected...

Draw the circular flow complete with all leakages and injections. Explain how the leakages get injected back into the economy.

how do you get free cash flow from the income and balance sheet please explain it...

how do you get free cash flow from the income and balance sheet please explain it step by step.

Six Stigma and TQM approach quality from different perspectives. For a customer service operation, explain how...

Six Stigma and TQM approach quality from different perspectives. For a customer service operation, explain how each of these two approaches could be used to address the complaints that are being recieved from the customers about the poor customer service.

19) Core Concept: Information Flow- Explain how information from DNA results in the synthesis of a...

19) Core Concept: Information Flow- Explain how information from DNA results in the synthesis of a protein. Explain how information in the environment ultimately results in changes to gene expression. 20) Explain the steps in DNA recombinant technology (FROM GFP LAB). Include restriction enzymes, plasmids, heat shock, transformation and names of any enzyme that is needed in your answer. 21) Explain the purpose and/or what is happening at any step in the GFP lab protocols. 22) Predict how defects in...

Question