Question

Can you analyze Amazon

. You must write in third person and with the client in mind.

• Brief Company Overview:

Company and Name Location

Brief History and Years in Business o Business Model

Key Markets, Activities and Product Lines o Key Senior Executives (Founder/CEO)

Vision, Mission, and Corporate Values

Stated Company Objectives

Size (Revenue, Profit, # Of Employees, Number Of Facilities

• Resources:

Tangible Resources

Intangible Resources

• Capabilities

• Core Competencies

• Business Model and Value Chain

• Strategic Intent

• Long-Term Objectives

• Current Strategies

• Internal Assessment

3 Years Sales History

3 Year Costs-Profit Margin History

Profitability Ratios

Liquidity Rations

Leverage Rations

Answer 1

Amazon is an American conglomerate which is operational in in global economy and which is the leader in most of the factors including E-Commerce as well as cloud computing. It is spread over large market share and it incorporates high and aggressive business strategy in order to compete so that it effectively captures market share because it is highly oriented towards growth and market share capturing.

It is into the business of cloud computing and digital streaming and e-commerce and it is also planning to go into various other businesses .The core capability of the companies is strategic management and focusing on its business in an aggressive way to overcome its competitors and increase its market share even in the maturity phase of its company life cycle.

Sales history of the company in past 3 years have been on a phenomenal rise and which can be reflected through its share price which have been hitting record high even at the time of the pandemic. profitability ratios are beating the industry ratios and liquidity as well as leverage are also in command with the company and better than the industry average.

The long term objective of the companies to gain market share and become a multidimensional company along with strategic intent and adding value to its all business