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In: Economics

1.-The Belmount Company produces boots that sell for $ 20 a pair. During 2019, their sales...

1.-The Belmount Company produces boots that sell for $ 20 a pair. During 2019, their sales volume was 10,000 pairs per month. In January 2020, a competitor, the V.R. Nelson Company cut the prices of its boots from $ 25 to $ 18 a pair. The following month, Belmount sold just 7,000 pairs of boots.
a) Determine the cross-arc elasticity of demand between Belmount and Nelson boots (assume that the Belmount price remains constant).
b) Suppose the price arc elasticity for Belmount boots is -2.0. Also, that Nelson kept the price of her boots at $ 18. How much price reduction will Belmount need to establish to increase its sales volume to the previous figure of 10,000 pairs per month?
c) Compare the total revenue of Belmount with sales volumes of 7,000 and 10,000 pairs after the Nelson Company's price reduction.
d) Does the analysis suggest the boots of the two companies are good or bad substitutes?

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