Question

Will  Voice-Controlled Intelligent Digital Assistants revolutionize E-Commerce? Include in your response, what are intelligent assistants and why are they so popular? What are the benefits of these assistants? The disadvantages?.

Answer 1

Yes voice-controlled intelligent Digital assistants have revolutionize E-commerce like Voice assistants come in somewhat small packages and can perform a variety of actions after hearing a wake word or command. They can turn on lights, answer questions, play music, place online orders, etc.

Voice assistants are not to be confused with virtual assistants, which are people who work remotely and can therefore handle all kinds of tasks. Rather, voice assistants are technology based. As voice assistants become more robust, their utility in both the personal and business realms will grow as well.

Currently voice assistants are in their evolution but as they get more precise, both retailers and consumers will actualize the benefits of voice search and voice recognition. Here’s how some of the popular virtual assistants are enabling the consumer

All of the following terms are roughly equivalent to intelligent digital assistant or at least used as if equivalent despite nuances of differences:

. Intelligent Personal Assistant:- This is software that can assist people with basic tasks, usually using natural language. Intelligent personal assistants can go online and search for an answer to a user’s question. Either text or voice can trigger an action.

. Smart Assistant:- This term usually refers to the types of physical items that can provide various services by using smart speakers that listen for a wake word to become active and perform certain tasks. Amazon’s Echo, Google’s Home, and Apple’s HomePod are types of smart assistants.

. Virtual Digital Assistants:- These are automated software applications or platforms that assist the user by understanding natural language in either written or spoken form.

. Chatbot:- Text is the main way to get assistance from a chatbot. Chatbots can simulate a conversation with a human user. Many companies use them in the customer service sector to answer basic questions and connect with a live person if necessary.

. Voice Assistant:- The key here is voice. A voice assistant is a digital assistant that uses voice recognition, speech synthesis, and natural language processing (NLP) to provide a service through a particular application.

Voice controlled intelligent digital assistant popular because of it's uses basically Many devices we use every day utilize voice assistants. They’re on our smartphones and inside smart speakers in our homes. Many mobile apps and operating systems use them. Additionally, certain technology in cars, as well as in retail, education, healthcare, and telecommunications environments, can be operated by voices.

. Popular voice controlled digital assistants in E commerce :-

Google Assistant:-

Google Assistant can be an incredible shopping partner working on voice commands. It handles the checkout process like any human by asking the user to select delivery address from Google account and complete the purchase from the handset. After that, the user selects a payment method and places order with a voice command which is authenticated with finger prints. In this whole process, Google assistant feels like a chatbot that keeps asking for next step.

Amazon Alexa:-

When tech gadgets got advanced, we held it, then wore but now we can talk to it. In return, voice activated Alexa would not just respond but also solve our queries for us. Amazon Echo powered by alexa appeals to the younger consumers who are more affluent with the tech. now if you are a retailer or brand offering products or services, then you need to align it with alexa. Various organizations are already catching up to a voice tech channel strategy. If you are an ecommerce, you need to get friendly with Alexa. Using voice command to ask Alexa to place an order to be shipped from Amazon is now a possibility.

Microsoft Cortana:-

Cortana is Microsoft’s digital assistant that acts as an online shopping aid to give you price comparisons. However, low pricing might not be the only determining factor for purchase decision. Sometimes, the consumer has to choose a provider that offers better return policy. Besides offering you the best price, Cortana also allows the user to initiate a checkout on account of addressed and payment details saved in advance.

Samsung Bixby:-

Bixby is a smart voice assistant that is released with Galaxy S8 and S8+. It allows the users to make calls, set tasks and get any action performed with voice command. This can also help in shop using image search. In future, they aim to take it to voice search as well.

. Benefits of Voice-Controlled Intelligent Digital Assistants:-

Voice recognition enables consumers to multitask by speaking directly to their Google Home, Amazon Alexa or other voice recognition technology. By using machine learning and sophisticated algorithms, voice recognition technology can quickly turn your spoken work into written text.

. Disadvantages of Voice-Controlled Intelligent Digital Assistants :- While accuracy rates are improving, all voice recognition systems and programs make errors. Background noise can produce false input, which can be avoided by using the system in a quiet room. There is also a problem with words that sound alike, but that are spelled differently and have different meanings for example, hear and here. This problem might someday be largely overcome using stored contextual information. However, this will require more RAM and faster processors than are currently available in personal computers.