In: Economics
Given the three types of consumer market in the interview, fast fashion, bifurcation, hyper-luxury markets, how these markets impact on consumers' well-being or happiness?
The three types of the consumer market and there impact on
consumers well-being or happiness is described as follows.
The first market describe here is fast fashion generally this type
of consumer market is seen in the electronic goods and the various
dresses which also include the accessories like belt shoes wallet
apparels and other accessories this market is very dynamic because
it covers almost all the things which are famous among the youth
and this is the most creative and innovative market as this market
cover lots of things which provide a wide range of variety and
quality to the consumers and it also describes the way of living
and the status of the consumers, therefore, the maximum spending
portion of the consumer's income is totally spent on the
fashionable goods.
Next to the consumer market is described here is bifurcation it
means that the consumer market is based on the categories and the
categories are on the basis of deep market research based on the
interest of the consumer the culture of the market the positioning
of the product the choice and preferences of the consumer age
factor in a broad sense all the demographic factors which are
necessary to enhance the sale of the product in the consumer
market, therefore, the consumer's well-being and their happiness
depend on the desirable things which are available at quality bases
but at a very reasonable price.
3rd but the most important factor of the consumer market is hyper
luxury markets these are often called as customising market where
all the luxury items which target to cover 1% population of the
globe because under this market all the goods are very expensive
and the social symbol status positioning and the luxury attitude of
the consumer depend on the brand just most valuable in the world
they are purchasing and they used t, therefore,e this market is
very important for the consumer lifestyle and their well-being or
happiness.