Operating Budgeting(9)
Scenario
Don Flowers, CEO of Burbage Manufacturing looked around the
conference room as his management team chatted and settled in for
the monthly meeting.
“Let’s get started,” Don said, “we have a lot to cover today,
and frankly it’s not all good news.” The room fell quiet. Don
continued, “As you know we recently experienced a cash shortage
despite last quarter’s record sales. We can’t keep going back to
the bank to borrow money to support operations. I am counting on
each of you to figure out a way to keep this from happening in the
future.”
Brian Mitchell, the newest member of the team raised his hand
somewhat sheepishly. “Sir, perhaps if we looked at the Master
Budget for last month we could begin to identify areas for
improvement.”
Don looked to Alex, his CFO. “Well, Alex that’s your area of
expertise and Brian’s suggestion makes sense. Let’s have a look at
that Master Budget.”
Alex looked down at the desk and began shuffling through his
paperwork. “Well Don, we don’t exactly have a Master Budget per se.
I mean we have budgets for different areas within the company, but
I really rely on the managers to know what they need to do in their
areas.”
Terri, the production manager spoke up, “Hey, wait a minute
Alex. You’re the CFO. I’m doing everything I can just to keep up
with demand down there on the floor. I don’t have time to worry
about that kind of thing. We had a press go down last week and I
had an entire shift of down time. Besides, that’s your job,
Alex.”
“You know she has a point there Alex. You are the CFO. I need
Terri to put all of her time towards keeping the production line
running smoothly,” Don said.
“Look, Don, Alex replied, “In January I asked everyone to send
me their budgets for the year and the only thing I got was a sales
budget from Peter with a note attached that asked for a pay
increase for his account managers.”
Brian raised his hand to speak. “Well, I know I’m new here,
but at my last company we had budgets for sales, finished goods,
cash – pretty much everything was budgeted. It seemed to work
pretty well, and everyone had a good grasp of where we were
financially.”
Alex, the CFO gave Brian an icy stare.
Don turned to Alex. “Alex, I think this young man has a point.
Is there some reason why we aren’t budgeting like he
described?”
“Well”, Alex began, “It’s really complicated, Don. Marjorie in
materials is short two people and she’s paying overtime to her
remaining people just to meet supply requisitions from the shop
floor. And then there’s the problem with the corporate office.
Every time I turn around I am getting an invoice from them for some
piece of office equipment or another. Last week I got a bill from
some company that Jessica hired to water the plants. How am I
supposed to keep track of all of this? And then ….”
Don raised his hand to cut Alex off. “Look, I know we are a
complex organization – but the fact of the matter is that I can’t
keep going to the bank every month, borrowing money to pay the
suppliers. For heaven’s sake – we are a multi-million-dollar
company.” By this time Don was red in the face and everyone around
the table was showing an intense interest in the conference table.
He continued, “What am I going to tell the shareholders at the
annual meeting when we don’t have enough cash to pay a dividend –
that Jessica spent their money on potted plants?”
“This is going to end, today. Brian, you seem like a smart
young man. You are going to work with Alex and anyone else in this
company to get us on board with establishing and using budgets to
correct this situation,” Don explained. “Further, as for the rest
of you -when Brian comes and asks you for information treat him as
if it was me making the request. Understood?”
Everyone nodded their heads in agreement.
“Meeting adjourned,” Don declared.
Questions
1. Identify the problems that appear to exist in Burbage’s
budgetary control system and explain how these problems are
contributing to the company’s poor cash position.
2. Identify the budgets that Brian and Alex will need to
create to resolve these issues, including the information that is
needed to construct each budget.
3. Once you have identified the problems and necessary
budgets, prepare a report for Don and the rest of the management
team outlining your plan for establishing a budgetary control
system, making certain to include how each component of the system
will benefit the overall financial health of the company.