Question

Background: You are the Director of Communications for a large Canadian-based multinational Fortune 500 corporation. It is your responsibility to write the company blog that is posted on the internet for all stakeholders and the general public to review. The Blog Worksheet outlines four scenarios (situations) for which you must post a response.

When writing your blog posts, you must consider the following:

1. The subject matter and whether it is a good news or bad news story;
2. The appropriate tone for your message to ensure consistency;
3. The human side and the audience of your message. Note the scenario above states that it is a public blog. Consider who will read a public blog and who will be the primary audience.
4. The length and the importance of being succinct (Though the average blog length averages between 500-1,000 words, for the purposes of this assignment, keep each of your postings to a maximum of 250 words).

Answer 1

Generating Jobs at will:

One of the basic objectives of ABC corporation is to do business and also add value in the process of doing business because an organization in order to be successful has to be positive to the people and to some extent to the government too. As a business organization, we aim at developing more and more mutual relationships that will help us do business and make our way of doing business easy in the process we will generate thousands of job opportunity for the mass and help the nation grow economically and industrially.

Very recently we have secured a deal with a public sector client who has a strong presence in the market and I hope that the deal which is worth $10 million will help us grow and not only that aftermarket research conducted it can be stated that the deal will result in generating a lot of job for the mass and this will continue for the next 15 years. We have had a conversation with the government regarding the same and they have praised the venture and also appreciated our efforts in getting this deal which can change the employment situation. We hope to work together and make the venture successful which will attract more and more clients that will serve our business purpose and the nation's growth purpose.

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