In: Accounting
Crystal Displays Inc. recently began production of a new product, flat panel displays, which required the investment of $1,300,000 in assets. The costs of producing and selling 5,000 units of flat panel displays are estimated as follows:
1 |
Variable costs per unit: |
|
2 |
Direct materials |
$120.00 |
3 |
Direct labor |
32.00 |
4 |
Factory overhead |
48.00 |
5 |
Selling and administrative expenses |
36.00 |
6 |
Total variable cost per unit |
$236.00 |
7 |
Fixed costs: |
|
8 |
Factory overhead |
$254,000.00 |
9 |
Selling and administrative expenses |
146,000.00 |
Crystal Displays Inc. is currently considering establishing a selling price for flat panel displays. The president of Crystal Displays has decided to use the cost-plus approach to product pricing and has indicated that the displays must earn a 20% return on invested assets.
Required: | |||||||
1. | Determine the amount of desired profit from the production and sale of flat panel displays. | ||||||
2. | Assuming that the product cost method is used, determine (a) the cost amount per unit, (b) the markup percentage, and (c) the selling price of flat panel displays.* | ||||||
3. | (Appendix) Assuming that the total cost method is used, determine (a) the cost amount per unit, (b) the markup percentage and (c) the selling price of flat panel displays.* | ||||||
4. | (Appendix) Assuming that the variable cost method is used, determine (a) the cost amount per unit, (b) the markup percentage, and (c) the selling price of flat panel displays.* | ||||||
5. | Comment on any additional considerations that could influence establishing the selling price for flat panel displays. | ||||||
6. | Assume that as of August 1, 3,000 units of flat panel displays
have been produced and sold during the current year. Analysis of
the domestic market indicates that 2,000 additional units are
expected to be sold during the remainder of the year at the normal
product price determined under the product cost method. On August
3, Crystal Displays Inc. received an offer from Maple Leaf Visual
Inc. for 900 units of flat panel displays at $227 each. Maple Leaf
Visual Inc. will market the units in Canada under its own brand
name, and no variable selling and administrative expenses
associated with the sale will be incurred by Crystal Displays Inc.
The additional business is not expected to affect the domestic
sales of flat panel displays, and the additional units could be
produced using existing factory, selling, and administrative
capacity.
|
Required the investment of $1,300,000 in assets.
The costs of producing and selling 5,000 units of flat panel displays are estimated as follows:
1 |
Variable costs per unit: |
|
2 |
Direct materials |
$120.00 |
3 |
Direct labour |
32.00 |
4 |
Factory overhead |
48.00 |
5 |
Selling and administrative expenses |
36.00 |
6 |
Total variable cost per unit |
$236.00 |
7 |
Fixed costs: |
|
8 |
Factory overhead |
$254,000.00 |
9 |
Selling and administrative expenses |
146,000.00 |
.
indicated that the displays must earn a 20% return on invested assets.
.
1. Determine the amount of desired profit from the production and sale of flat panel displays.
desired profit = invested assets * 20% = 1300000 * 20% = $260000
.
2. Assuming that the product cost method is used, determine (a) the cost amount per unit, (b) the markup percentage, and (c) the selling price of flat panel displays.
.
(a) the cost amount per unit = variable product cost per units + ( fixed product cost total / number of units )
variable product cost per units = Direct material + direct labor + factory overhead = 120 + 32 + 48 = 200
fixed product cost total = Factory overhead = 254000
umber of units = 5000
Fixed product cost per units = 254000 / 5000 = 50.8
the cost amount per unit = 200 + 50.8 = $250.8
.
(b) the markup percentage = ( Desired profit + period cost ) / total product cost
where,
Desired profit = 260000
period cost = ( 36 * 5000 ) + 146000 = 326000
total product cost = 250.8 * 5000 = 1254000
the mark-up percentage = ( 260000 + 326000 ) / 1254000
the mark-up percentage = 586000 / 1254000
the markup percentage = 0.4673 or 46.73%
.
(c) the selling price of flat panel displays. = Product cost per units * ( 1 + mark-up percentage )
.
the selling price of flat panel displays. = 250.8 * ( 1 + 46.73% )
the selling price of flat panel displays. = 250.8 * 1.4673
the selling price of flat panel displays. = $368
.
3. Assuming that the total cost method is used, determine (a) the cost amount per unit, (b) the markup percentage and (c) the selling price of flat panel displays
.
(a) the cost amount per unit = variable total cost per units + ( fixed total cost / number of units )
variable total cost per units = Direct material + direct labor + factory overhead + Selling and administrative expenses = 120 + 32 + 48 + 36 = 236
fixed cost total = Factory overhead + Selling and administrative expenses = 254000 + 146000 = 400000
umber of units = 5000
Fixed product cost per units = 400000 / 5000 = 80
the cost amount per unit = 236 + 80 = $316
.
(b) the markup percentage = Desired profit / total cost
where,
Desired profit = 260000
Total cost = 316 * 5000 = 1580000
the mark-up percentage = 260000 / 1580000
the markup percentage = 0.1646 or 16.46%
.
(c) the selling price of flat panel displays. = Total cost per units * ( 1 + mark-up percentage )
.
the selling price of flat panel displays. = 316 * ( 1 + 16.46% )
the selling price of flat panel displays. = 316 * 1.1646
the selling price of flat panel displays. = $368
.
4. Assuming that the variable cost method is used, determine (a) the cost amount per unit, (b) the markup percentage, and (c) the selling price of flat panel displays
.
(a) the cost amount per unit = variable total cost per units
Variable total cost per units = Direct material + direct labor + factory overhead + Selling and administrative expenses = 120 + 32 + 48 + 36 = 236
the cost amount per unit = $236
.
(b) the markup percentage = ( Desired profit + fixed cost )/ total variable cost cost
where,
Desired profit = 260000
Fixed cost = 254000 + 146000 = 400000
total variable cost cost = 236 * 5000 = 1180000
the mark-up percentage = ( 260000 + 400000 ) / 1180000
the markup percentage = 0.5593 or 55.93%
.
(c) the selling price of flat panel displays. = Total cost per units * ( 1 + mark-up percentage )
.
the selling price of flat panel displays. = 236 * ( 1 + 55.93% )
the selling price of flat panel displays. = 236 * 1.5593
the selling price of flat panel displays. = $368
.
5. Comment on any additional considerations that could influence establishing the selling price for flat panel displays
Ø Market consideration
Ø Demand
Ø The price of competing products
Ø General economic conditions of the market places
.
6. .
a. Prepare a differential analysis of the proposed sale to Maple Leaf Visual Inc.
.
Reject special order |
Accept special order |
Differential |
|
Sales Revenue |
5000 * 368 =1840000 |
1840000 + ( 900 * 227 ) =2044300 |
2044300 |
Variable cost |
5000 * 236 =1180000 |
118000 + ( 200 * 900 ) =1360000 |
180000 |
C. Margin |
660000 |
684300 |
24300 |
Fixed cost |
400000 |
400000 |
0 |
Profit |
260000 |
284300 |
24300 |
.
Ø If we accept the profit will increase by $24300
.
B . So, proposal should accept