Question

For data to be actionable and valuable to business professionals, it has to be clearly and effectively communicated to the right stakeholders. Sharing data with the relevant people is often done via a verbal presentation, using data visualisations as an aid. There are a number of factors to consider when you are planning a presentation of your findings to a specific audience - you should determine the exact topic to report on, as well as the way you should report it. Consider, for example, how data presentation may differ if you are reporting to finance executives as opposed to human resource managers.

Discuss what factors you think need to be considered when it comes to presenting data to different target audiences or stakeholders. Consider the following questions to help guide your response:

• To whom must you report which statistics?

• What amount of detail is necessary for you to communicate the findings
• Are there any industry-specific considerations?
• Are there any business-role-specific considerations?  

Share your thoughts and insights with your peers on the class-wide forum, and include in your discussion any personal insights you have gained from your professional experience.

Answer 1

The factors that have to be considered while presenting the data are:

(1) The foremost part is that we should know our audience/stakeholders well, knowing what kind of field/topic they are most familiar can give an insight regarding how should you go about while showcasing and explaining your data to them.

(2) Knowing the audience will also help in taking a decision about what kind of data will be useful and make sense for them.

(3) The time limit you have for your presentation is also an important factors, as the audience/stakeholders have specific time constraints as they would be running from meeting to meetings and its important you convey your idea well when they have the time for you.

(4) The presentations will be having their own industry specific and role specific considerations as each of the industries and roles will have to present a data pretaining to a particular topic as important and should be presented.