Question

Strategic Management in Healthcare Capstone Project

I had to write a 12 page paper and now I need to reflect on your experience developing the Capstone Project. What was your favorite part to develop? How can you see using the skills you’ve gained in this Capstone Project in your professional life?

Can you please help write something in regards to:

Providing healthcare services to residents in rural areas has presented increased challenges that include access and cost. For your Capstone Project, you will be using a case study that focuses on Pocahontas Memorial Hospital located in Pocahontas County, West Virginia.

Pocahontas Memorial Hospital (PMH) would like to offer a comprehensive satellite health clinic within Pocahontas County. You have been contracted to prepare a report for the PMH Board of Directors to guide them in determining the feasibility of opening a satellite clinic as part of a strategic initiative for their annual strategic management planning process.

Answer 1

Pocahontas Memorial Hospital comprehensive satellite health clinic:
      Providing healthcare services market analysis is necessary for PMH to complete a market analysis on trends,segments,competitors and regulations..it will help for successful project..market analysis was completed by a team of stakeholders made up of consumers and staff from PMH..The CEO and board of directors from PMH gather the correct information..the objective of this market analysis to determine the feasibility of opening a comprehensive satellite clinic in pocahomtas country..the project team gathered information including trends,segments,competitive and regulations..Davis Memorial Hospital(DMH) is the biggest competitor for PMH's..DMH is part of a larger FEASIBILITY study ..DMH compete with PMH for market share.
   Health care industry major trend in the market analysis is the use of tele-health technology..Rural health care organization are using tele-health technologies to improve care for patients..it can improve the quality of care and reduce the staff's strain..It also provide attractive work for the staff's to approach this hospital..Market analysis play a role in increase indemand on health care providers..ACA expands PMH's payer mix by making public and private insurance more available...Increase in coverage make people more comfortable with care..SWOT(strengths,Weakness,Opportunities and Threats) analysis evaluate organizations internal and external environment for statellite clinic..SWOT also analyse barriers and opportunities that PMH will likely to face in the development and opening of comprehensive satellite clinic..this information will be useful to develop strategy to make clinic over the long term..PMH was getting support from the community for the past 100years..by expanding this PMH facilitate it can maintain consumer base nad prevent consumer from going elsewhere..