In: Finance
McGilla Golf has
decided to sell a new line of golf clubs. The clubs will sell for
$720 per set and have a variable cost of $320 per set. The company
has spent $142,000 for a marketing study that determined the
company will sell 54,000 sets per year for seven years. The
marketing study also determined that the company will lose sales of
8,700 sets of its high-priced clubs. The high-priced clubs sell at
$1,020 and have variable costs of $620. The company will also
increase sales of its cheap clubs by 10,200 sets. The cheap clubs
sell for $360 and have variable costs of $190 per set. The fixed
costs each year will be $9,020,000. The company has also spent
$1,030,000 on research and development for the new clubs. The plant
and equipment required will cost $28,140,000 and will be
depreciated on a straight-line basis. The new clubs will also
require an increase in net working capital of $1,220,000 that will
be returned at the end of the project. The tax rate is 36 percent,
and the cost of capital is 10 percent.
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$142,000 for a marketing study is sunk cost and is irrelevant for NPV analysis.
$1,030,000 on research and development for the new clubs is sunk cost and is irrelevant for NPV analysis.
Best case NPV
Total contribution of new line of golf clubs= (720-320)*54000= 21.6m
Lost sales of high-priced clubs= (1020-620)*(8700*0.90)= -3.132m
Increase sales of its cheap clubs= (360-190)*(10200*1.10)=1.9074m
Fixed cost= -9.02m
Depreciation=28.14/7= -4.02m
Total post tax inflow per annum= 7.3354*0.64= 4694656
Initital investment= 1.22m
PV of terminal flow of 1.22m @ 10%= 0.62m
PV of post tax inflow per annum= 22.85m
NPV= 22.85+0.62-1.22= 22.25m
Worst case NPV
Total contribution of new line of golf clubs= (720-320)*54000= 21.6m
Lost sales of high-priced clubs= (1020-620)*(8700*1.10)= -3.828m
Increase sales of its cheap clubs= (360-190)*(10200*0.90)=1.5606m
Fixed cost= -9.02m
Depreciation=28.14/7= -4.02m
Total post tax inflow per annum= 6.2926*0.64= 4.0273
Initital investment= 1.22m
PV of terminal flow @ 10%= 0.62m
PV of post tax inflow per annum= 19.61m
NPV= 19.61+0.62-1.22= 19.01m