Question

We should select one U.S. based company like Google for example, from the Software industry and review the company’s most recent GRI report. We should review the report and identify and organize information in the report to generate key themes.

We should conduct research to identify general sustainability practices within the Software industry.

Compile your research into a report that summarizes:

- A review of your company's sustainability efforts in comparison to general industry practices.

- A summary of the key themes or activities within your company's sustainability efforts.

- An evaluation of where your company falls within the stages outlined in the article.

- Your overall assesment of your company's sustainability efforts.

Answer 1

The US based company selected for the conducting research on general sustainability pracitices within the Software industry is the “Microsoft”.

The company is sustaining in the industry alongwith other global competitors like Adobe Systems, Apple, Cisco, Google, Facebook, Oracle and othe vast world of software companies.

The Microsoft is striving ahead of the competitors by a long margin. It recently raised Unified Windows operating system and other developers / OEMs. The Windows 10 is one of their highest achievements. The company is exploring opportunities in gaming and search advertising. The company is translating its opportunities in achievement on the path of sustained growth. The company is delivering high levels of productivity and new ways to communicate and interact with one another. New products for the third-party like customer based Windows platform alongwith the hardware. It is applying new technology. The company is having highest turnover and profitability in the industry. The payout of the company to the Stockholder is one of the best in the industry. Thus, the company is showing a sustained growth.

The Microsoft company falls at the top level of the Software technology industry. No other company is found to be at the registered growth rate of Microsoft.

Microsoft is taking all its businesses and the individuals working with it to a sustained new heights through its vast experience and client-tale. The objective of the company has been to be to lead the industry from the front. Thus, the sustainability of the Microsoft company exists for ever.

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