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In: Economics

SWOT analysis of Dyson Ltd (focus on the US market please) Thank you!!!!

SWOT analysis of Dyson Ltd (focus on the US market please)

Thank you!!!!

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Expert Solution

Answer-SWOT analysis of Dyson Ltd-

SWOT Analysis-

1. Strength of Dyson -Innovative products, it means Dyson always surprised the markets with their new innovated and improved products in the market, there are lots of home appliances which are launched by Dyson ever year in the market, the quality of products of Dyson is also very high.

2. Weakness of Dyson-High Prices of Dyson products ,one of the weak points of Dyson is its prices of products, the price of Dyson products is little bit higher than the prices of competitor companies in the US markets and controversies with some big companies is also one of the weaknesses of Dyson.

3. The opportunity of Dyson-Global expansion is an opportunity for Dyson because the product quality of Dyson is very good which makes it the market leader in home appliances so by the global expansion, it can become international products.

4.Theats for Dyson-Availability of cheaper products in the market is a serious threat to the company.


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