Question

In: Economics

You need to be ready at any time to explain your business to a potential investor....

You need to be ready at any time to explain your business to a potential investor. Entrepreneurs
have to be able to “pitch” or explain their ideas to investors quickly and effectively. Writing an
“Elevator Pitch” is a great way to do that. Imagine you are in an office building, and an investor
walks into the elevator with you. You would need a one (1)- minute speech that effectively and
dynamically explains your business idea and why it will be successful?

Solutions

Expert Solution

Elements of the Elevator Pitch:
The subsequent points are included in effective elevator pitches,
1.The hook: Pitch opening the grabs the listeners attention.
2. Brief description of product /Service.
3. Brief Target market description.
4. Brief description of how the business is contrasting from the competition.
5. Brief description of how you'll make money.
6. Brief description of the resources you need from the investors.
7. Brief narration of the returns /payback the investor can forecast.
8. Memorable tagline/pitch closing.


Example of a telecommunication based company:
The elevator pitch :
Hello Sir/Madam. My name is Sam, and I am CEO of ABC private Ltd company. Have you ever had your telephone fail inside a building? We bring a wireless communications network the facilitate any cell phone to work anywhere inside all types buildings, while ensuring your communications are secure. The FCC has determined that over 60% of the 5 million commercial building within the U.S inhibit wireless or cellphone communications from within. The percentage is ecmven higher in international markets, suggesting an enormous got to better wireless communications network. There are many vendors thet provide internal wireless network like Linksys and Cicso. However, we are the sole vendor that permits communications to penetrate steel and other high density construction materials, which significantly reduces the value of installation. We will install the wireless network in a building at no charge and then charge a usage fee for all call that we carry on our networks. Our founders have over 25 years of design experience in communicating systems, a Bob Marriott has recently agreed to hitch our board of directors. We are seeking a $1,500,000 investment to find manufacturing, marketing and initial product distribution. Within five years, we seek to realize an IPO, at which era investors can expect a payback at a few 20% ROI. It is my understanding the you invest in young communication companies. Can I follow up with you next week to debate our business in depth?
Thank you.


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