In: Economics
You are the manager of a gas station and your goal is to maximize profits. Based on your past experience, the elasticity of demand by Texans for a car wash is -4, while the elasticity of demand by non-Texans for a car was is -6. If you charge Texans $20 for a car wash, how much should you charge a man with Oklahoma license plates for a car wash?
a. |
$20.00 |
|
b. |
$1.50 |
|
c. |
$18.00 |
|
d. |
$15.00 |
the formulas are:
MC=P(1+(1/e))
P=MC/(1+(1/e))
MC=marginal cost
e=elastcity
P=price
===
first, we will find the MC and then find the price
MC=20*(1+(1/(-4)))
=15
P=15/(1+(1/(-6)))
=18
so you will charge a price of $18 to the man with Oklahoma license
plates for a car wash
option c