In: Economics
A poll that measures who is ahead in a political campaign and by how much is a poll.
A.) Horserace
B.) Benchmark
C.) Approval
D.) Tracking
A benchmark poll is generally the first poll taken in a campaign. It is often taken before a candidate announces their bid for office but sometimes it happens immediately following that announcement after they have had some opportunity to raise funds. This is generally a short and simple survey of likely voters.