In: Economics
smartphone industry market international trading analysis write report no less then 3000 words
The smartphone was introduced to the market over a decade ago as a technological device. This device was revolutionary transformation from the simple mobile handsets that people use. The first brand name that comes to mind when thinking about smartphone is definitely the iPhone Apple the market of iPhones ,is rightly one of the pioneers of smartphone. Since the introduction of the first iPhone in 2007, Apple has gained strong brand recognition for the iPhone and has dominated the smartphone market. The iPhone has always had a market share over 15 percentage, with occasional peaks crossing 20 percentage Samsung is the company that saw the steepest growth in the first few years, with market share rising from 3.3 percentage in the fourth quarter of 2009 to 29.1 percentage in the fourth quarter of 2020. The occasional high and low market share remains almost stagnant at around 20 percentage during the same period, Nokia's declined to 38 percentage in the fourth quarter of 2012. Some new players are huawei, xiaomi, and OPPO .In 2019 ,xiaomi and OPPO had a market share of 10 percentage and 9 percentage respectively. In fact the YOY volume deline was 30.3 percentage for Apple in Q1 2019 and 13.3 percentage in the second quarter of 2019.
The political and economic conditions of 2019 and the changing consumer trends have given many new growth opportunities to new players, especially Huawei. It was commendable that Samsung has been able to maintain a stable market share in the face of changing market conditions.
The smartphone market, valued at $714.96 billion in 2019, is expected to reach $135.8 billion by 2025 CAGR is 11.2 percentage higher than the 2020-2025 forecasts period