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A new multinational company seeks to sell its productsin the Kenyan market. Advice them on...

A new multinational company seeks to sell its products in the Kenyan market. Advice them on the main marketing strategies they can employ in segmenting this new found market

Solutions

Expert Solution

Marketing strategies can be used by the company to sell the product in that market are classified and explained as below-:

a) Social media marketing-:Now a days social media marketing is best plateform for any company to advertise the product and sell the product faster

b) Promotional marketing-:Promotional marketing attracts the customer due to various discounts, Coupons ,events ,Sampling etc for promoting of the product.

c) Paid media advertising-:Paid media advertising is one of the best method of advertising the product world wide and this is most effective strategy when each and every one of kenyan public would came to know the product which result in sale of product.


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