Question

In: Operations Management

If a friend told you she was starting a small business to sell handcrafted cat figurines...

If a friend told you she was starting a small business to sell handcrafted cat figurines and was creating a website, what guidance would you give her on developing a webpage that employed professional writing and communication standards. Write up your advice, with a rationale for your main points..

Solutions

Expert Solution

I would advice her following points in terms of professional writing and communication standards for her webpage:

  • Always use a professional language, because it shows how serious and professional your company is.
  • Always use original content, as if you would be found using plagiarized content then your website might be blocked.
  • Always use either self-clicked images or the ones who are bought by you. As no one in the future can claim of the copyright of those images used on your webpage.
  • Use colors on your webpage which are exactly the same used in your logo, as it would enhance your brand identity.
  • Rather than writing too much, focus on putting short and engaging content. As that would keep the interest of the visitor.
  • Give social media badges, and links on your webpage. It would help the visitor connect with your company on various social media platforms as well.
  • Use your contact details and link to buy any item. It would make convenient for the visitor to contact you and order any item.

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