Question

In: Accounting

Budget allocation is not limited only to the cost of various communications tools. true/false Please choose...

Budget allocation is not limited only to the cost of various communications tools.
true/false

Please choose the true and false option for those 10 questions.

1. Previous customer communication plans and market analysis does not assist in developing a clear picture of future planning. true/false

2. Budget allocation is not limited only to the cost of various communications tools. true/false

3. The understanding of your clients / customer needs, emotions, interests, and activities can ensure accuracy and relevancy. true/false

4. Customer loyalty is one thing that cannot be achiveved through communication plans. true/false

5. If consumer marketing has one goal, it’s to reach them at the moments that most influence their decisions. true/false

6. Customers hsould be encouraged to maintain their tried and true practices and not explore new methos of marketing and market expansion. true/false

7. Using consultants can help organisations keep their costs manageable while benefiting from the expertise that a good consultant can offer. true/false

8. The key to really effective, efficient, and sustainable marketing and selling is to only go after customers who are right for you. true/false

9. If your products are great and saleable then you potential customers will automatically find you. true/false

10. In real life many messages are misunderstood, fail to arrive or are simply ignored. true/false

Solutions

Expert Solution

  1. Previous customer communication plans and market analysis does not assist in developing a clear picture of future planning - False - market analysis & plans will assist in developing future plans
  2. Budget allocation is not limited only to the cost of various communications tools - False - Budget allocation is also relevant for planning but not only for communication.
  3. The understanding of your clients / customer needs, emotions, interests, and activities can ensure accuracy and relevancy - True - Understanding of clients helps in planning accurately
  4. Customer loyalty is one thing that cannot be achiveved through communication plans - True - Customer loyalty is achieved by providing timely & valuable services but not through communication plans.
  5. If consumer marketing has one goal, it’s to reach them at the moments that most influence their decisions - True
  6. Customers should be encouraged to maintain their tried and true practices and not explore new methods of marketing and market expansion - False - New methods & practices will be automatically attracts the customers & we should also act accordingly
  7. Using consultants can help organisations keep their costs manageable while benefiting from the expertise that a good consultant can offer - True - Consultants are for identifying defects & providing best to their clients
  8. The key to really effective, efficient, and sustainable marketing and selling is to only go after customers who are right for you - False - There may be only few customers who are right for us, we should create new customers accordingly in order to sustain.
  9. If your products are great and saleable then you potential customers will automatically find you - True - But only to a limited extent. we have to advertise for a larger sales
  10. In real life many messages are misunderstood, fail to arrive or are simply ignored - True - Managers intention will only be to work their best, they are often misunderstood.

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