In: Operations Management
CVP Analysis of Multiple Products
Steinberg Company produces commercial printers. One is the regular model, a basic model that is designed to copy and print in black and white. Another model, the deluxe model, is a color printer-scanner-copier. For the coming year, Steinberg expects to sell 90,000 regular models and 18,000 deluxe models. A segmented income statement for the two products is as follows:
Regular Model | Deluxe Model | Total | ||||
Sales | $14,400,000 | $12,060,000 | $26,460,000 | |||
Less: Variable costs | 8,640,000 | 7,236,000 | 15,876,000 | |||
Contribution margin | $5,760,000 | $4,824,000 | $10,584,000 | |||
Less: Direct fixed costs | 1,200,000 | 960,000 | 2,160,000 | |||
Segment margin | $4,560,000 | $3,864,000 | $8,424,000 | |||
Less: Common fixed costs | 1,720,800 | |||||
Operating income | $6,703,200 |
1. Compute the number of regular models and deluxe models that must be sold to break even. Round your answers to the nearest whole unit.
Regular models | units |
Deluxe models | units |
2. Using information only from the total column of the income statement, compute the sales revenue that must be generated for the company to break even. Round the contribution margin ratio to four decimal places. Use the rounded value in the subsequent computation. (Express as a decimal-based amount rather than a whole percentage.) Round the amount of revenue to the nearest dollar.
Contribution margin ratio | |
Revenue | $ |
Question – 1:
Regular Model:
Units = 90000
Revenue = 14,400,000
Variable Cost = 8,640,000
Hence, Revenue per unit = 14,400,000/90000 = $160
Variable cost per unit = 8640000/90000 = $96
Fixed cost = $1,200,000
Let the breakeven quantity = x
At breakeven profit = 0, means total revenue = total cost
Total revenue = total fixed cost + total variable cost
Total revenue = unit*revenue = 160*x
Total Variable cost = unit*variable cost per unit = 96*x
So,
160*x = 96*x + 1200000
64*x = 1200000
x = 18750.
Breakeven quantity = 18750
Deluxe Model:
Units = 18,000
Revenue = 12,060,000
Variable Cost = 7,236,000
Hence, Revenue per unit = 12,060,000/18000 = $670
Variable cost per unit = 7236000/18000 = $402
Fixed cost = $960,000
Let the breakeven quantity = x
At breakeven profit = 0, means total revenue = total cost
Total revenue = total fixed cost + total variable cost
Total revenue = unit*revenue = 670*x
Total Variable cost = unit*variable cost per unit = 402*x
So,
670*x = 960000 + 402*x
268*x = 960000
x = 9582.09
So, Breakeven quantity = 9582 units (rounded to nearest whole number)
Answer:
Regular Models: 18750
Deluxe Models: 9582
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Question – 2:
Contribution Margin Ratio: 40%
(Contribution Margin/Sales)*100% = (10,584,000/ 26,460,000)*100%
= 0.4*100 = 40%
We know that,
Breakeven revenue = Fixed cost/Contribution Margin Ratio
= (2160000 + 1720800)/0.4
= 3880800/0.4
= 9702000
Contribution Margin Ratio = 0.4 (40%)
Breakeven Revenue = $9,702,000
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