In: Operations Management
• You are the Sales Director for a company that makes furniture. You need to have a Marketing Analysis on your company’s products and sales by Friday when you have a meeting with a potential client you have been trying to get for the last three months .. he has asked to see the analysis before making up his mind. This client could bring in huge amount of orders and therefore an incredibile increase in sales. It is just what the company needs in times of economic crisis.
• Your Marketing Manager tells you he can get marketing analysis report finished by Friday .. but you need it really today if possible, maximum tomorrow.
• You need to tell him … but how?
Useful Phrases ;
• When do you think you can finish it …?
• Do you need more time … ?
• You can work late to get it finished ….
• I don’t care if you have a party to go to .. I want this finished ..
• I need to have it as soon as possible
• You do understand the importance of this ….
• You are aware of how urgent this is ….
Can you explain why it is not done yet …
• Could you ensure that this is done by …
• I will not accept any excuses for it being late …
• I will let you have only one more day …
• I will not accept failure on your part because ….
The best way to tackle the scenario would be to support your Marketing Manager while being authoritative. Unnecessary show of dominance could lead to repulsion, anxiety in turn leading to work not being up to the mark or having incorrect data to say the least.
The best way to start the conversation would be:
1. Explain the reason for asking the report and taking the manager into confidence about the potential impact of the work that he would be doing. (You do understand how imporatnt this is for our org?)
2. Next question him, by when when do you think you could get this information in handy, When do you think you can finish this?
3. Ask him the reason if he needs more time and arrange for support if possible. Recheck and let him know if with all the support, could you please ensure this is done by tomorrow?
4. Incentivize him, making him feel part of the project, Can you stretch to get this completed? Let the manager know if it all goes well he would be recognized, appreciated and awarded.