Question

In: Operations Management

Q.Using the Performance Gap model, analyse the main problem/s, cause/s and propose solution/s for eBAY,

Q.Using the Performance Gap model, analyse the main problem/s, cause/s and propose solution/s for eBAY,

Solutions

Expert Solution

eBAY is basically a global commerce company which provide platform where all the sellers worldwide enables to organise and offer their inventory for sale and buyers to find and buy it.

Following are some of the Problems with eBAY -

  • There is huge lack of customisation on eBAY order pages
  • There are many sales data which are bringing displayed but those were not compatible with the business standards
  • Proper fees were not being displayed alongside the order details on eBAY.
  • Overall entire listing on unsold page were not being properly read, very bad usability
  • Sold, unsold, active pages were not being properly downloaded
  • Customisation setting is not being save by users
  • There is no way to see overall global sale
  • Unscrupulous buyers and buyers scam
  • Return policy is not very clear
  • Trouble in uploading pictures of item on its page

Following are some of the causes for eBAY -

  • Poor technicalities
  • Improper connection on page
  • Unauthorized designers cause huge loss to eBAY as many scam occur due to this
  • Buyers looses their trust towards buying on eBAY as fraud buying are also there by some unauthorized bodies
  • Number of buyers getting less
  • Many seller didn't upload their item details properly which causes them huge loss
  • eBAY didn't able to maintain its working properly and systematically

Following are some of the propose solutions for eBAY -

  • Immediate payment feature is being used
  • Clearly defined return policy
  • Clarify return mode, return method, limitation of day for return etc.
  • Provide extra care while buying electronics gadgets, mobile phones, cameras and anything related to this category.
  • Certification of authenticity to all designers. Designers items like sun glasses, hand bags, clothes, shoes etc.
  • Overcoming all technical issues and providing new updated eBAY

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