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for the company Microsoft present the following information on the firm: industry, products, competitors, regulations, technology...

for the company Microsoft present the following information on the firm: industry, products, competitors, regulations, technology challenges and some financial data.

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Microsoft is a multinational organisation which is having its presence in almost every nation of the world. It is a pioneer of developing a most user-friendly computer operating systems. Microsoft has ventured into various business segments related to technology. Some of the segments that Microsoft has entered are cloud computing, social network service, consumer electronics, computer hardware, internet search and software development which is the primary and core business of Microsoft. It was established in the year 1975. It is recognised as one of the Big Four tech companies in the world. Its headquarters is situated in Washington, United States of America. The major software products that Microsoft is offering are Windows, Microsoft Office, Xbox, visual studio and skype. Previously Microsoft was in the position of largest software maker of the world in terms of revenue. Microsoft is a combination of the words “microcomputer” and “software”. Microsoft is ranked 30 in the list of Fortune 500 companies.

The major competitors of Microsoft are Apple, Amazon Inc and Google which are the other 3 companies in the group of Big 4 tech in the world along with Microsoft. All the three companies are giving tough competition to Microsoft in the fields of cloud computing, artificial intelligence, operating systems and communication systems. Microsoft is required to comply with various regulations of the United States of America as well as regulations in other countries where Microsoft is conducting its operations. The company needs to comply with various data protection laws along with regularly applicable laws to corporates. The major technical challenges to Microsoft are the mobile computing devices and development of OS that would support smartphones which can give tough competition to Apple IOS and Google Android OS. Microsoft is continuously failing to build an Operating system for mobile devices, wearable, ecosystem and communication systems. The net income of Microsoft for the year 2019 is 39.24 billion USD which has increase more than 2 times compared to the previous year net income of 16.57 billion USD. Cash dividends declared per share for the year 2019 is 1.84 $ which is more than the dividend of previous year 1.68USD. The share value of Microsoft has increased 259.85% from the year 2014 beating out the NASDAQ computer sector return of 129.01% and S&P500 index return 66.53% proving the performance of Microsoft in the market.

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