In: Finance
You are a real estate agent thinking of placing a sign advertising your services at a local bus stop. The sign will cost
$5,500
and will be posted for one year. You expect that it will generate additional revenue of
$715
a month. What is the payback period?
Payback period = Initial cost / Cash flow
Payback period = $5,500 / $715
Payback period = 7.69 months