There are so many reasons for setting up universal bank
some listed advantages of universal banks are as follows
- Economies of scale :-universal banking results to economic
efficiency,which results in lower costs higher output and better
services and products in india
- Gain investors trust;-Universal bank holds the stakes of many
companies and these co. can easily get other investors to invest in
their business because investors have full faith on universal banks
because they knows that universal bank will closely look over the
activities performed by these companies
- profitable diversification;-universal banks diversify their
activities so they can use the same financial experts to provide
same financial services which saves cost for universal banks
- Easily marketing;-they can easily
market all their financial products and services through their amny
branches they can ask their existing clients to buy their other
products and services.which requires less efforts because of their
large well established brand name so these are some reason which
might be cited up by managers and owners for setting up universal
banks