In: Operations Management
You are planning on setting up a new Best Buy in Saudi Arabia. What is your new proposed organizational structure now that Saudi Arabia is your target country?
Saudi Arabia has a very vast availability of customers in
specific retail market segment.
For opening best buy in Saudi Arabia organisational structure
should be based on large availability of supermarket which focuses
on providing Advanced Technological gears with best available
support.
Opening a franchise in Saudi Arabia would be the most appropriate
way of market and free. This type of approach would provide better
benefits and profits to the company as Saudi Arabia has good paying
capacity regarding electronic equipment.
Franchising would definitely enable Best Buy to open their store in
Saudi Arabia by reducing the overall expenses. This type of
approach would provide positive impact on the structure of best buy
and improve its market availability by providing better equipments
to the customers.
Best Buy can also open smaller stores in Saudi Arabia as arab has
great market for electronics in small store which are usually
opened in malls. By taking specific space, best Buy can easily
increased its availability and improve its sales in the Saudi
Arabia.