In: Statistics and Probability
You want to estimate the mean amount of time internet users spend on facebook each month. How many internet users must be surveyed in order to be 95% confident that your sample mean is within 15 minutes of the population mean? Based on results from a prior Nielsen survey, assume that the standard deviation of the population of monthly times spent on facebook is 210 min.
Standard Deviation , σ =
210
sampling error , E = 15
Confidence Level , CL= 95%
alpha = 1-CL = 5%
Z value = Zα/2 = 1.960 [excel
formula =normsinv(α/2)]
Sample Size,n = (Z * σ / E )² = ( 1.960
* 210 / 15 ) ²
= 752.93
So,Sample Size needed=
753