Question

In: Economics

You have been hired by “Goodle” (a fictitious company) for your creativity and innovative capabilities. Goodle...

You have been hired by “Goodle” (a fictitious company) for your creativity and innovative capabilities. Goodle is a high-tech company that provides services for education providers to support student learning. Their current system allows students to access their course learning resources and has an inbuilt browser capability. Goodle has a great deal of faith that you will bring some fresh ideas into the company. As the New Product Development team leader, you have been given complete freedom to spend time developing your own ideas for the company.

Activity 2 – Perceptual mapping & Concept evaluation

1. Explain the three (3) attributes of the product/service

2. Develop a determinant gap map

The product i have choosed is Educational gaming apps for enrolled students..

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