In: Statistics and Probability
A market research firm also wants to pilot test a new line of vehicles among prospective customers. They collect data on attitude ratings (higher scores reflect more liking) for four different car models and find the following results: Toyota Camry (M = 8.2; N = 50), Honda Accord (M= 7.5; N = 50), Ford Focus (M = 4.0; N = 50), and Chevrolet Impala (M=5.7; N = 50). They also calculated the between-group and total sum of squares (SSB = 568.6; SST = 7781.4). Use a one-way ANOVA (where α = .01) to determine if there are significant differences in ratings of cars.
12. Identify the alternative hypothesis (F tests are always nondirectional)
13. List your degrees of freedom (within)
14. List your degrees of freedom (between)
15. List your mean squares between groups
16. List your mean squares within groups
17. List your F test statistic
18. List your critical F value
19. Are there statistically significant differences in ratings among different cars? (Yes/No)
20. Calculate partial eta-squared (η2) for the effect of car type on liking ratings (list as decimal, 0.xx)
21. Calculate Tukey’s HSD
22. Use Tukey’s HSD to determine if the difference in liking ratings between the Toyota Camry and Ford Focus is statistically significant (Yes/No)
You can use the table below to help answer the questions in this scenario
Source |
SS |
df |
MS |
F |
Between |
||||
Within |
||||
Total |
12. Alternate Hypothesis: There is significant differences in ratings of the cars
13. df (Between) = I - 1 = 4 - 1 = 3
Here, I = no. of groups
14. df (within) = N - I = 200 - 4 = 196
15. MS(Between) = SS/df = 568.6/3 = 189.53
16. MS(Error) = SS/df = 7212.8/196 = 36.8
17. F test statistic = MS (between)/MS (Error) = 5.15
18. F-critical value at (0.01, 3, 196) is 3.883
The ANOVA table filled is:
Source | SS | df | MS | F | F-critical |
Between | 568.6 | 3 | 189.5333 | 5.150362 | 3.883 |
Within | 7212.8 | 196 | 36.8 | ||
Total | 7781.4 | 199 |
19. As F>Fc, we can reject the null hypothesis and say that there is significant differences in the ratings among different cars.
20. partial eta-squared (η2) = SS(between)/SS(total)
= 568.6/7781.4
η2 = 0.07
21. The formula for Tukey HSD is:
q-value from the table = 4.497
Nk = subjects in each category = 50
HSD = 3.86
22. Difference in means of toyota camry and ford focus = 8.2 - 4.0 = 4.2
As the difference>Tukey HSD, we can say that the difference between the ratings of the two cars is statistically significant.