In: Accounting
Discuss how you think technology will change distribution channels in the hospitality and travel industries over the next five years.
This is an excellent topic for class discussion. For example, technology is continuing its move toward the cloud-based computing model where more and more infrastructure is based in remote data centers. This will continue to decrease the costs related with online marketing, making it easier for independent hospitality operations such as food trucks to access to the same level of technical expertise as is currently utilized by larger brands.
Class discussion: Explore cloud-based computing's impact on online marketing costs, leveling the playing field for independent hospitality operations.