Question

To succeed in a timely manner, marketing channels:

a) provide frequent and promote goods shipments to members

b) supervise the production of fashion goods

c) involve long-term member commitment to goals

d) see that each member is charged the same amount for services

Answer 1

Option C (involve long-term member commitment to goals) is the correct answer.

It is because, when a member is involved in business for a shorter period then it is very difficult to meet the orders on time, as a new member of same facility is difficult to find and also involves huge time and cost for the process to start for the first step.

For example, if you are getting a packaging box supplied from a box maker. If that person is with you for a longer period of time then you will able to get the boxes with appropriate required quality and also receive them on time. But if the box maker stops supplying you the boxes, the you have to invest huge time in finding a new box makers and also the deals and negotiations and whole instructing process will cost you time and money.

In similar way there are other members also, who should be in commitment with the business for a longer period of time to succeed in a timely manner marketing channel.